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High Fade
The following description was submitted by the event organizer.
On a three-man crusade to set dance floors alight with their inimitable brand of razor-sharp funk and disco, Edinburgh’s High Fade captured the attention of a global audience with their music amassing over 30 million views and streams within six months of their first release and, in the process, gaining recognition from music heavyweights including Jack Black, Cypress Hill, Deep Purple’s Glenn Hughes, and Brad Wilk from Rage Against The Machine. For a band that only started mid-2018, to already have the support of artists including Emeli Sandé, David Paitch and even Peter Andre is a testament to not only their raw musical talent but also the relentless drive and ambition that has seen the band play over 1000 gigs in the last four years.
With a forward-thinking approach to grassroots promotion, High Fade has been able to capture the magic of their live performances with a proactive presence on social media and create multiple viral moments for their tracks “Sharpen Up”, “Burnin”, and “Burnt Toast and Coffee” that feed the appetite of new fans across the world. With a more traditional offline approach towards learning their craft and perfecting the High Fade sound, Harry Valentino (guitar/vocals), Oliver Sentance (bass), and Calvin Davidson(drums/vocals) developed their infectious style while feeding off the unpredictable crowd interactions that come with street shows and busking. This unmatched live energy sets their performances apart and results in the impressive musical display that comes from just three musicians working together. Indeed, with other acts in the same genre often having upwards of six members, being a three-piece could be a limiting factor for many, but for High Fade, it has become an integral part of the band’s DNA, allowing them to put on a show that supersedes anything their fans have experienced before.